How people react, interpret and interact with visuals?

Different meanings when altering or changing visuals

Interaction with visual

How visuals effect people (feelings, emotions)

What people are not used, unfamiliar, new, different, unusual

How people react to new forms of visual

Reacting to change (Like/Dislike)

Letting peoples imagination come out

A form of inspiration to the public

Engaging viewers’ curiosity and imagination, the opportunity to get people thinking, may change and create an improved or more creative society, pushing boundaries. A form of inspiration to the public

How technology is making us efficient

Design should be making us creative

Research Methods Ideas

- Survey – What images engage with people the most

- Interaction with imagery and visuals in public spaces – Experiments

- Public experiments and local University experiments

- Example. Posters have a pen attached with a section for comments and thoughts

- Recording data by observing in public places ‘ real world’ in discretion

- Online interaction tests

- Raising questions on blog or website and recording comments

- Feedback